Trying Autonomy Out On The Farm
Tim Hammerich
News Reporter
It’s on agtech providers to show up with data of how well their products work, but it’s always difficult to know how something will work on YOUR specific field. That is why Sabanto enables farmers to try autonomy with the tractors they already have. Founder Craig Rupp says he understands the need to lower the risk of adopting this new technology.
Rupp… “Every farmer that I know wants to see it before they will buy it. And I'm not talking about seeing a demonstration at a trade show or seeing material on it. They want to see it operating. And this is something that became apparent to me. When we first went out and we actually sold the system to this farmer in Kansas, And then we started getting, you know, ingrained in the sod and turf industry and every farming operation that we talked to, we heard the same story. Our fields are different. I want to see this running on our fields. I don't have a problem. I'll load up one of our tractors, throw it on a trailer, drop it off and let you use it for two weeks. And we got a lot of traction doing that because it showed a commitment that, you know what, I'm going to let you use it for two weeks. You know, they got to know us. They got to really like our technology and like our, our people and, you know, the advantages and stuff like that. And it really helped.”
Sabanto is currently available at select dealers across the U.S. and Canada.
