Beaver Classics Online Launch Pt 1
I’m Bob Larson. If you’re already a fan of Oregon State University’s Beaver Classic cheeses, there are now more delicious products added to that brand that’s available online, including honey and beef jerky made by the students.Alan Sams, dean of OSU’s College of Ag Sciences, says the cheese has been very popular for over a decade …
SAMS … “But we saw the success of that and thought about all of our other programs, you know? Our curriculum for these students is obviously a lot of classroom and book learning, but our curriculum also recognizes the value of students learning from the experience of doing things.”
That experience, Sams says is hard to beat …
SAMS … “We thought about how we could take advantage of that experiential learning in other programs and quickly realized that we could combine that with the success of the Beaver Classic brand and really grow that to be an umbrella across all of these different programs.”
With those other products, Sams says it just made sense …
SAMS … “We were already producing honey, already producing jerky and various kinds of other meat products, but we looked at these other products and said, this would be a great way to wrap all this together and have this experience provided for these other students as well, not just the cheese-making students.”
Tune in tomorrow for more on the Beaver Classics online store and what else could be coming.
Check out the website by going to … secure.touchnet.net/C20159_ustores/web/store_main.jsp?STOREID=127