SeeTree Digitizes Your Orchard

SeeTree Digitizes Your Orchard

Tim Hammerich
Tim Hammerich
News Reporter
It’s time for your Farm of the Future Report. I’m Tim Hammerich.

There are few agricultural systems more complex than an orchard, and variability can make it difficult to get the most out of orchard crops. SeeTree is a digital platform for farmers helping them to grow more and run a more efficient business by digitizing their farm. VP of Product Uri (Er-ee) Rosenzweig (Row-sen-zwyg) says digitizing an orchard can help growers find hidden inefficiencies.

Rosenzweig… “I think everybody's looking for ways to use their resources more efficiently, whether it's water or spray. And also being able to forecast their crops. So those are areas that we specialize in and are looking to bring those solutions to growers.”

Rosenzweig said they create a digital twin of every single tree that farmers grow.

Rosenzweig… “Firstly, we do a total tree count, which is really important for inventory management and things like that. We measure every single tree. So they're able to optimize the way they spray based on that. And we also pick up areas that are stressed and, and provide health scores for every single tree.”

He said this digitization allows farmers to account for the extreme variability that exists in orchard crops.

Rosenzweig… “Every block is different. Every season is different. And the more tools that you have to be able to identify the variability within your orchards and build the tools to be able to address each of those issues the way that they need to be addressed, the more efficient you'll be farming and the more valuable crop you'll be able to produce.”

Learn more at

Previous ReportPlants That Can Tell Farmers What's Bothering Them - Part Two
Next ReportRegenerative Agriculture Looks to Nature for Agronomic Solutions