3-4 IAN Input Optimization

At this point in the year, growers are beginning to think seriously about 2014 crop input decisions. The ever-increasing world demand for feed, food, fuel and fiber will bring even greater challenges to increase yields.

To help growers make well-informed decisions on fertilizer inputs, The Mosaic Company has created web site resources to provide the latest crop fertility research findings as well as a review of crop nutrition fundamentals. Mosaic offers a portfolio of premium fertilizer products designed to provide additional value to the farmer and fertilizer retailer. Their fertilizers provide the differentiation, sustainability and profitability customers are looking for in a branded product. These advanced crop nutrient products match the sophisticated level of today's most advanced plant genetics, crop protection and equipment technologies. I talked with Mosaic's Marketing Director Doug Hoadley about what producers need to do to maximize their yields: "Providing plants with adequate and properly balanced nutrition is fundamental to optimizing crop production and ultimately increasing yields. Many factors have influenced growers' approach to crop nutrition in recent years. We believe our information will help growers better understand crop nutrition and make informed decisions as they plan their fertility programs."

The web site also provides an up-to-date snapshot of soil fertility levels around the country, and what the potential impact of these levels is on crop yields. The website...www.mosaicco.com.