That 4-Letter Word

An on-line blogger went off earlier this week about Pepsico's free give-a-ways of their newly formulated lemon lime soda. The reformulated version is made with beet or cane sugar instead of corn syrup. His complaint was that consumers were being duped into believing this was a healthier version of the soda. Now everybody is privy to the dis job corn syrup has received; how supposedly it's solely responsible for the nation's obesity epidemic. If you haven't heard, you need to share the location of that deserted island you've been hiding out on, and you should be brought up to speed with the new consensus in the scientific community, which recently admitted to being wrong about their previous speculations on the dangers of high fructose corn syrup. They now report that switching out one sugar for another isn't an obesity cure all. This blogger's fear was that the thousands of enthusiastic consumers in line for the free soda give-a-way intimated an overwhelming consumer belief that the new soda made with cane sugar was better for you than soda made with corn syrup. I'm pretty sure it was probably due more to that little, yet powerful four letter word, free.