Georgia Agriculture and the Atlanta Braves
Did you watch or attend the Atlanta Braves game last Wednesday? If so, you may have noticed more than just their rival New York Mets taking the field. June 7th was officially “Georgia Grown Night” and it kicked off an exciting new partnership between the Georgia Grown program and the Atlanta Braves. The goal is to market and raise awareness of Georgia Grown specialty crops during the 2023 season.
From the Georgia Department of Agriculture, they say the campaign will include static wall wraps highlighting Georgia Grown specialty crops throughout the main concourse, digital kiosks throughout the Battery, a full-page ad in the Braves playbill for 5 series in June, 120 radio ads, and LED displays at 1st base, 3rd base, and Homeplate.
“I am thrilled to announce this exciting new partnership between the Georgia Grown Program and our hometown Atlanta Braves,” said Commissioner Tyler Harper. “This partnership will help to raise awareness around the all-star lineup of Georgia Grown specialty crops and bring the farm to table home for more Georgia consumers. From juicy Georgia peaches to the world-famous Vidalia onion, nothing beats the quality of Georgia Grown and we’re confident that this partnership will be a homerun for Georgia farmers and consumers alike.”