Feel Good About Farmers

Well, another Super Bowl has come and gone. Some people tuned in for the game, some for the half-time show, and some just to see the ads. Super Bowl ads are often funny to the point of slapstick, and sometimes they’re just downright bizarre, but very rarely are they poignant. This year the Dodge Ram Truck commercial was the exception to that. The late great Paul Harvey’s voice could be heard reciting the poem “So God Made a Farmer” while pictures of farmers and farmers yet to be played across the screen. Harvey recited the poem for a Future Farmers of America convention in 1978, but that was like preaching to the choir. This time it was heard by millions of people who perhaps don’t know about the daily toils of “real farmers”. And you know what, the majority of those people are saying it was the best ad of the Super Bowl. Of course there are those die hard anti-agriculture fanatics out there who, even though they don’t have a clue as to what farmers really do, are dissing the commercial and will continue to diss farmers and the ag industry. Someone really should remind them they shouldn’t talk with their mouths full.