2-6 IAN Hummus
Hummus, the increasingly popular food made from garbanzo beans, captivates Americans’ taste buds enough to take a bite out of salsa’s dominance as a snack food, creating an important opportunity for Idaho agriculture. Palouse growers, who have made the hills of northern Idaho and eastern Washington a major producer of peas, lentils, and garbanzos, took note as rising prices signaled healthy market demand for garbanzos. Genesee-based Pacific Northwest (PNW) Farmers Cooperative, among others, saw the opportunity to build their businesses by meeting the needs of companies ranging from startups to Fortune 200-class food product makers.
