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John Deere Acquires GUSS Automation
Farm of the Future
John Deere recently announced the acquisition of GUSS, short for Global Unmanned Spray System.
John Deere Partners With The Reservoir
Farm of the Future
John Deere recently announced the start of a strategic collaboration with the Reservoir, a California-based agricultural technology on-farm incubator.
John Deere Invests in High Value Crops
Farm of the Future
The company also has been making some big inroads into offering technology to high value crops, things like vegetables, tree crops and vines.
An Agricultural Acquisition in the Golden State
California Ag Today
John Deere acquires GUSS Automation, a California innovator in autonomous sprayers for orchards and vineyards.
Non-Dairy Milk Options in Schools and USDA Deputy Secretary Confirmed
The Agribusiness Update
Several groups applaud the Senate Ag Committee’s actions on increasing non-dairy milk options in schools, and key U.S. agriculture groups congratulated Stephen Vaden on his confirmation as USDA Deputy Secretary.
Non-Dairy Milk Options in Schools and USDA Deputy Secretary Confirmed
The Agribusiness Update
Several groups applaud the Senate Ag Committee’s actions on increasing non-dairy milk options in schools, and key U.S. agriculture groups congratulated Stephen Vaden on his confirmation as USDA Deputy Secretary.
John Deere's New Technology Trends
Line on Agriculture
More specific farming technology can lead to reduced chemical use and increased efficacy
John Deere Repair Battle and Trade War Already
The Agribusiness Update
Jonn Deere filed an answer to the Federal Trade Commission’s lawsuit alleging the tractor manufacturer holds a monopoly over its repair services, and most respondents in Farm Journal’s March Ag Economists’ Monthly Monitor agree the U.S. is already in a trade war.
John Deere Repair Battle and Trade War Already
The Agribusiness Update
Jonn Deere filed an answer to the Federal Trade Commission’s lawsuit alleging the tractor manufacturer holds a monopoly over its repair services, and most respondents in Farm Journal’s March Ag Economists’ Monthly Monitor agree the U.S. is already in a trade war.
Deere Working on Right to Repair and Tax Cuts and Jobs Act Ending
The Agribusiness Update
John Deere says it’s working on the long-standing issue of: and owner's right to repair their equipment, and the Tax Cuts and Jobs Act will sunset at the end of 2025 if Congress doesn’t extend it.
Deere Working on Right to Repair and Tax Cuts and Jobs Act Ending
The Agribusiness Update
John Deere says it’s working on the long-standing issue of: and owner's right to repair their equipment, and the Tax Cuts and Jobs Act will sunset at the end of 2025 if Congress doesn’t extend it.
California Drought Regulations Return and 96% of Farms Family Owned
The Agribusiness Update
Even with a more positive water outlook in California, state water officials readopted drought emergency regulations that curtail water rights for farmers and ranchers, and in 2023 family farms accounted for about 96% of total farms, 90% of ag land, and 83% of the total production value.
California Drought Regulations Return and 96% of All Farms Family Owned
The Agribusiness Update
Even with a more positive water outlook in California, state water officials readopted drought emergency regulations that curtail water rights for farmers and ranchers, and in 2023 family farms accounted for about 96% of total farms, 90% of ag land, and 83% of the total production value.
National Peanut Board Elects Chair and 96% of All Farms Family Owned
The Agribusiness Update
Former Vice Chair, Casey Cox Kerr of Mitchell County was elected chairperson of the National Peanut Board, and in 2023 family farms accounted for about 96% of total farms, 90% of ag land, and 83% of the total production value.
John Deere's Recent Focus on Specialty Crops
Farm of the Future
John Deere is arguably the most well known farm equipment brand, but traditionally they haven’t had a lot to offer specifically focused on specialty crops.
Regulatory Changes Needed for Precision Spray Technology
Farm of the Future
New technology is changing the way farmers spray. But that has ramifications for chemical labels.
Deere Finishes Year Strong and Greer Nominated U.S. Trade Representative
The Agribusiness Update
John Deere finished the year stronger than expected after aggressively cutting production and seeing solid demand for new tractors and precision ag technology, and Jamieson Greer is President-elect Trump’s nominee for U.S. Trade Rep.
Filling a Worker Gap with Self-Driving Tractors?
California Ag Today
“You’ve opened up a whole new workforce for agriculture,” Tim Bucher, CEO of the ag startup Agtonomy, said. “One that’s never driven a tractor before.”
Wine Demand Drop Hits Grapes and Trump Threatens Deere with Tariffs
The Agribusiness Update
A downturn in wine sales worldwide has shaken California’s winegrape sector, and Donald Trump is threatening to slap a 200% tariff on John Deere products sold in the U.S. IF the company moves production to Mexico as planned.