U.S. Cotton Trust Protocol Doubles Participation
The U.S. Cotton Trust Protocol recently announced that grower participation for the 2021/22 crop doubled since the program’s pilot last year. The initiative’s vision is to set a new standard in sustainable cotton production where full transparency is a reality and continuous improvement to reduce the industry’s environmental footprint is the central goal. With these efforts comes the knowledge that the industry can continue to serve end users with the best, responsibly grown product.
Ken Burton, program enrollment manager for the U.S. Cotton Trust Protocol…
“Virtually all the 100 global brands have created lists of sustainable raw materials and publicly have committed that 100% of their sourcing will come from these lists over the next 5-10 years. By being part of the Trust Protocol, cotton growers can collectively assure that the U.S. remains a leading producer of sustainable cotton to markets around the world.”
Brands include J.Crew, Madewell, Levi Strauss & Co. and, Gap Inc. as well as global apparel manufacturer Gildan.
The Trust Protocol was designed to meet and exceed the rigorous criteria for these lists.
To learn more or begin enrollment, growers can visit TrustUSCotton.org.