Valent and Sustainability Pt 2

Valent and Sustainability Pt 2

Bob Larson
Bob Larson
With today’s Fruit Grower Report, I’m Bob Larson. Sustainability, it’s more than a buzzword at Valent USA. It’s what they make possible and effective for farmers.

Valent Vice President of Sales, Dion McBay says their expertise goes well beyond the corn and beans in the Midwest …

McBAY … “We’re intent on helping farmers from Walla Walla Sweets, all the way through to table grapes and wine grapes to the pistachios, almonds and walnuts. How do we find products that help farmers be more productive, more efficient, help overcome the stresses and the issues they face and at the same time find a path to doing that in more sustainable ways.”

And, McBay says they’re always changing and expanding to meet the farmer’s needs …

McBAY … “Well, that’s the beautiful thing about agriculture, right? We have to deal with amazing variables. It’s not an industry people always think about as full of change. In reality we change sometimes on a dime.”

So with this constant change, McBay says we’re in it together …

McBAY … “Right now, society, our consumer for the “in” production of farming, those who eat every day, their desires and preferences, they vote with their dollar. And, I believe that when we look at farmers opportunities that that creates, we want to make sure we’re providing the tools to allow them to capitalize on whatever production system is right for them.”

McBay says contact your local Valent rep to get the answers you’re looking for with your specialty crops.

Previous ReportValent and Sustainability Pt 1
Next ReportWA's Growing Wine Industry Pt 1