But there is already a fierce debate on this one and other aspects of organics, such as questions of whether livestock animals have to be housed or kept in a certain way in order to be sold as organic. Ibach says setting standards for what is organic and what isn't is a really tough job. It includes balancing everybody's ideas of what they think organic means. He says the main thing in all of this is that we consumers need to know that when we shell out extra money for so-called certified organic products, that we're really getting organic and that we can trust. Once again, the integrity of the organic label.