Bud to Box Pt 1
With today's Fruit Grower Report, I'm Bob Larson. From start to finish, Valent U.S.A. and Pace International have a program to help tree fruit growers from beginning to end.Valent Crop Marketing Manager Mark Mason says the joint effort is called "Bud to Box" ...
MASON ... "Bud to Box is really the concept that we have solutions starting all the way from the winter, the bud, all the way through to the box, the retail produce going to that store."
Mason says it's from beginning to end ...
MASON ... "Correct, and in fact, we feel that we're one of the unique companies being able to do that, to take the product from starting in that orchard in the winter with the snow on the ground, all the way through to that packing shed as it goes out the door on the truck."
Mason says it's a special program ...
MASON ... "Not many companies think about the piece of fruit as it goes all the way through from beginning, the bud, until it goes to that consumer and that bite. It's really the Valent and Pace companies have that unique ability to work through all those solutions from that first stop through the back end."
Pace Vice President Rodrigo Cifuentes says it's a unique partnership ...
CIFUENTES ... "Not a lot of people realize that Valent USA and Pace International are part of the same company, Sumitomo Chemical, so we have a very strong portfolio pre-harvest and post-harvest solutions. So, we have a unique position of bringing the solutions together to benefit our grower, shipper, packer customers."
Listen tomorrow for more on this "Bud to Box" program.