New Pear Foodservice Website

Kathy Stephenson, marketing communications director for Pear Bureau Northwest is excited about their new food service website that should give chefs a lot of good ideas.

STEPHENSON: The foodservice segment is a very important part of the USA Pears business, it's not a huge part though as you could probably imagine not a lot of pears get sliced onto a salad or used into a dessert or something so it's not like it's our largest volume however in the foodservice side of the business they have special needs so any tools we can give to that group of our customers is of value.

The new website is designed specifically for the restaurant, school or other foodservice business.

STEPHENSON: Each year we find wonderful pear recipes that are being used across the country by chefs and cooks of all kinds and we take photographs of those and add those very specific food service recipes. These are not recipes or presentations you're going to see on our consumer site, they're pulled specifically from operators for operators

Before you ask, yes, anyone can check out these recipes.

STEPHENSON: We will be sharing the URL with restaurants and foodservice operators but anyone can go to it and see these amazing recipes and use them as well. You can reach it by going to our consumer website at USAPears.org. At the bottom there will be a link to the food service website as well as the trade website.

That's today's Fruit Grower Report. I'm Greg Martin on the Ag Information Network of the West.