Auto Makers Squeeze the AM Radio Star
It used to be said that video that killed the radio star. But now it appears that it is auto manufacturers putting the squeeze on AM radio.With your Southeast Regional Ag News, I am Haylie Shipp. This is the Ag Information Network.
A new report says Ford will keep AM radios in certain vehicles. The company plans to exclude AM radio from “most new and updated vehicles we bring to market” but also says commercial vehicles will continue to have AM radios. A Ford Authority report says, “This group of vehicles will likely consist of vehicles that count toward Ford Pro sales – the automaker’s commercial-focused division.” The report also says it’s not, by any means, a given because Ford could ditch the feature in some or all of those vehicles as well.
So far, a total of eight automakers say they will remove AM radio from the dashboards of some of their models, mostly in the fast-growing electric vehicle segment. In a series of letters, none of the eight are signaling any second thoughts despite the Federal Emergency Management Agency’s push about the critical role AM plays in delivering public safety information.