Friend of mine told me the other day that his good friend, Tee Green, was using artificial intelligence A.I. to help him hunt Whitetail. I asked him to explain the intersection between artificial intelligence and white tailed deer hunting. Well, that's the genesis really is a derivative of a business partner of mine and a couple of us that have been building software companies together for the last 20 years that are just passionate bow hunters. So we've had leases around the country and we own some of our own property as well. When the game cameras came out we said This is the greatest thing in the world. And we had a property that had five game cameras and we had a property with 60 game cameras. And then you start realizing that each camera is taking about eight hundred pictures a week and there's only a handful of pictures in there that are worth anything. And so we were spending enormous amounts of time scrolling through and cataloging pictures and Microsoft Excel Word documents trying to cross-reference them from year to year and the amount of time it spends just to go through was just incredible. So over the last several years we started with the artificial intelligence and machine learning in a way, we understand software and building software companies. We've been able to take the basic background of sorting images, using data and machine learning capability. So we load whether it's SD cards, whether it's cell camera, it doesn't really matter to us where the images come from.