Sour Milk For PETA
On today’s Open Range, it’s nice to see common sense prevail, especially when it caused PETA’s efforts to hurt the milk industry to “peter” out. I’m Susan Allen, stay tuned . Despite the fact that that the US ‘s stringent food safety regulations were one of the reasons that the 11 year old dairy cow from Tulare County California with Mad Cow disease never went through meat processing nor the fact it’s two offspring one still born and the other in another state didn’t carry the disease PETA attempted to use scare tactics to frighten consumers away from drinking milk. The activist group was hoping to place a billboard with the message “Real Milk Comes From Real Sick Cows” and promote going vegan near the plant where the sick cow was discovered in the heart of California’s Dairy country. Forgive the pun but PETA’s efforts quickly “soured” after the outdoor advertising company refused to construct the billboard on the basis that PETA’s statement wasn’t truthful. A company spokesperson for Lamar Advertising stated the PETA’s add was misleading saying “millions of people drink milk every day and don’t get sick. I think it’s great Lamar Advertising opted for integrity over dollar signs. Unlike David Letterman who gladly ran PETA’s response to the diary incident in a commercial title “Three Reasons to Go Vegetarian on his show despite the fact that no new cases of Mad Cow surfaced, the quarantines on the dairy’s were lifted, and international trade wasn’t impacted. Guess in today’s world integrity is subjective.
