Slow Flower Movement
The “slow food movement” has been around for quite a while. Now, numerous members of the cut flower industry are embracing the same concept. Farmers and florists are working together developing the “slow flower” ethic in order to supply consumers with sustainable, seasonal flowers at local markets within fifty miles of where the flowers are grown. Nearly every grocery chain or supermarket has a floral department anymore. While these flowers can be quite handy for grabbing that last minute bouquet and are pretty much picture perfect, they are often limited to a handful of typical choices, and are among the most traveled of commodities, generally having been grown thousands of miles away. What if you could get lilacs, lavender bunches, or peonies fresh in season from local flower farms? Would it be worth it to you? Interestingly, a lot of people out there are saying yes, they would prefer to buy their fresh flowers from local growers. So who knows, perhaps the “slow flower movement” will catch on as well as the “slow food movement” did. They’ll just have to take it one beautiful bouquet at a time.