3-26 IAN Farmers and Social Media

 Agtivists, ranchers and farmers who care about what’s going on in the world around them…you have to learn about social media. I’m David Sparks and I’ll be right back to tell you why. This is so weird. I just got through doing a video and this is what it said: “Ranchers and cattlemen and women out there, we’re literally under attack…if not by non-profit lawyers or liberal media, or politicians with an agenda,  then by consumers who get sucked into the hype and believe there’s something wrong with what you’ve been doing for generations… providing the finest food in the world.

 This is going to shock you but we want to provide you with a modern day communication tool that is actually a weapon. We want you to be a Facebook member.

 Will Gilmer Chairs the Farm Bureau Young Farmer and Rancher Committee. He says farmers need to tell the story of where food and fiber come from: “When we don’t tell that story there’s other groups stepping in and trying to talk about things we’re doing and are usually trying to get a very negative light in giving a lot of misinformation out there. Our consumers don’t have a reason to know different. That’s why its important that we get out there and talk about what we do

 Gilmer has been using Twitter, Facebook and YouTube to talk about his family dairy farm. And in the time he’s been using social media - Gilmer says he’s seen a boom in other farmers doing the same. You can follow Will. His Twitter id is @gilmerdairy. You’ll also find his moo-tube minutes on YouTube under the Gilmer Dairy name.

Communicate with your consumers…use social media.