Easier Said Than Done

Easier Said Than Done

How often have we all heard, or actually been the one making the statement, “Well, if it was me, I would do this. Too many times to even count I’m sure. It’s always easier to see how things should be done when you’re not the one having to do it. Case in point, well meaning but uninformed or misinformed individuals who claim to know more about the happenings within the agricultural industry than the farmers, ranchers, and producers who are actually in the business. A large majority of consumers do not understand the extensive process it takes to get food from the field to the table. And too often the finger of blame over higher food prices is pointed in the wrong direction. Ethanol producers are accused of being at the root of most food production or pricing evils, but they’re not the devil in disguise as they’re so often made out to be. They just happen to be a rather large and easy target. The ag industry needs to get their side of the story out to the people who need to hear it, the American consumer. Oh my gosh, did I just say what I think I did? Ah, well, it is easier said than done.

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