Return On Investment From RAPP

Return On Investment From RAPP

Lorrie Boyer
Lorrie Boyer
Reporter
Among the programs that the US Department of Agriculture Regional Agriculture Promotion Program funding has enhanced is the Market Access Program. The US Grains Council President and CEO Ryan LeGrand, says that they then received funding from MAP which has proven to be beneficial to US grain producers.

“If you look at the ROI is from MAP, or Market Access Program dollars, it's about 23 to one. So the results are there that that show when money is put into these resources or put into overseas promotion of American agricultural products, the results show up and since 2006, we have not had any increases in the funding that we get from the government. So that baseline was set at $200 million in 2006. And over time, through sequestration and through inflation, and this isn't even counting the latest run-up and inflation. Those dollars had been eroded to the tune of about 50% over these 17 to 18 years since it's been updated and so sorely needed the ground talks about the countries that they are focusing on in some new, we're gonna have a heavy focus on Southeast Asia, on South Asia with which is mainly India but Bangladesh and Pakistan. We're gonna have a focus in Latin America.”

In addition, they will be focused. In addition, there will be a focus on Africa, the $1.3 billion that funded the rap program came from the Commodity Credit Corporation.

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