The Power of Lavendar

The power of Lavender Savvy restaurant owners know the key to success is to create an environment where customers are inclined to linger longer, thus order more food and beverages. While American restaurants are focused on creating the perfect décor, their European counterparts have incorporated another element into the mix, the sense of smell. Now we all know that there is nothing more delectable than the wonderful aromas wafting from a top eating establishment, but apparently the smell of food does little to keep us at the table longer. Researchers from two European universities have completed a study that found that the smell of lavender actually affected customer behavior. They tested a lemon scent with no results then removed all fragrance, again no behavior change. Yet surprisingly when a hint of lavender was in the air customers spent 15 minutes longer at the table, translating to additional five dollars on each check. So get your sniffer tuned up, your nose could be the reason you might be spending more money at your favorite restaurant. Source: New York times 07/05/05 a Hint of Lavender and a smell of money