Food Truck Trends

Did you know that the fastest growing food service sector is food trucks? Well the recently hired Executive Chef and Manager of SpudNation D.C. Alex Cooper has been involved with the food truck industry in both the UK as well as in the D.C. area. He began first as a food truck owner in 2009 and more recently prior to joining Spud Nation as promoter of food truck events. He said that the promoting of events with food trucks has changed over the years in a positive way.
Cooper: “It is very varied on where you are, who you are mainly serving to. For example the lunch time crowd is very different than the weekend crowd. Food trucks have become a staple of life — more than a just unique thing. Guys in big cities eat at food trucks five-days a week. The big challenge for creating food trucks events was those guys don’t want to go to food trucks on the weekends. It is part of their life style— it is not a just a special thing. Which is good — it is almost like food trucks are saturating themselves in a very good way. They are accepted as part of the hustle of everyday life — which is a wonderful thing.”
With the promoting of food trucks through popular tv networks like the Food Channel, Cooper says that food trucks are really finding their niche in the food service industry.
Cooper: “Food trucks have done a very good job of filling that pre-cursor between fast food and restaurants. They are being challenged in theory by fast casual. Fast causal food is becoming very very popular and that is the direct competition to food trucks now. Because you want something that is fresh and fairly healthy. You can have a direct choice.”