Bacon Love

Bacon Love Grows at Foodservice Outlets and Pork Bacon Remains the Main Love Interest, Reports NPD

 U.S. foodservice consumers are smitten by bacon and to show their love they ate some 1.1 billion servings of the “candy of meats”  in the year ending April 2014, an increase in servings of 6 percent compared to a year ago, reports The NPD Group, a leading global information company.  Many only have eyes for pork bacon, which holds the bulk share of units and dollar volume shipped to restaurants and other foodservice outlets, but bacon varieties, like beef, chicken, duck and turkey are capturing more attention, finds NPD’s  SupplyTrack®.

 

 Spokesperson Kim McLynn told me: “Annie Roberts, vice president, NPD says that among the key drivers of bacon unit growth are more consumers visiting restaurants for breakfast, and new and innovative bacon menu offerings, including new types of bacon.” Quick service and family dining restaurants represent the largest dollar and unit share of the bacon category.