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8-16 IAN ISDA Marketing
by David Sparks, Ph.D., click here for bio
Program: Today's Idaho Ag News
Date: August 16, 12
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Got a nifty idea for an agricultural product? Wondering how you can market it and where? Well I’ve got a one-stop shop that you can go to and get great consultation and it won’t cost you a dime because you’re already paying for it.
The Idaho State Department of Agriculture has a very sophisticated marketing department that can show you how to get into private business in the world of agriculture. “1st of all seminars are a great way of disseminating information. But then we recommend they meet with The Idaho State Department of Agriculture staff. We try to tell companies that we are a one-stop shop so that they can come to us and learn about all of the resources that are available because there can be quite a bit out there. So we would definitely recommend that they meet one-on-one with an expert, either someone in their industry or one of our staff members and get them up to date with everything we are doing. We do so many programs and projects abroad so that we want the companies to know there are a lot of opportunities out there that they can participate in. There is a great way to hear from our trade office managers who are located in Taiwan, China and Mexico. Global consumption trends for agriculture, both food and non-food so they can learn how the company can make it all a smooth process in terms of getting paid. That is always a big concern when you are working overseas.
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- 01/12/05 National Animal ID, part two
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